Project Overview
Product name: Educacross Middle School
Type: Gamified educational tool
Product name: Educacross Middle School
Type: Gamified educational tool
2024
A full redesign of a gamified learning experience tailored to middle school students.
The project involved rethinking navigation, visual tone, and game logic to better match the cognitive level and expectations of an older audience.
The tool already existed for elementary school students, but needed to evolve to meet the needs of a more mature user group.
The project involved rethinking navigation, visual tone, and game logic to better match the cognitive level and expectations of an older audience.
The tool already existed for elementary school students, but needed to evolve to meet the needs of a more mature user group.
The Challenge
The existing platform was originally designed for younger children (elementary level). As the product grew, there was a demand for a version aligned with middle school students' needs, including:
The existing platform was originally designed for younger children (elementary level). As the product grew, there was a demand for a version aligned with middle school students' needs, including:
• More autonomy in navigation.
• Visually mature and dynamic interface.
• A narrative experience that resonates with pre-teens.
My Role
I led the project and was actively involved in:
• Conducting collaborative workshops with the educational team to gather requirements.
• Defining user flows and interaction logic.
• Creating wireframes and clickable prototypes in Figma.
• Designing the visual interface and UI components.
• Coordinating a multidisciplinary team (design, content and development).
User Interface Design
The final design brought a clean, layered interface with:
• Smart menus with game-world anchors.
• XP, badges and missions presented within a clearer structure.
• Refreshed color palette and typography suited to older students.
Results
Results
The design became a reference for future product expansions.
FERRAMENTAS UTILIZADAS
